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> Hewlett-Packard Co.: DeskJet Printer Supply Chain (A)

商品編號: GS3A
出版日期: 2001/05/11
作者姓名:
Kopczak, Laura Rock;Lee, Hau
商品類別: Operations management
商品規格: 12p

再版日期: 2004/03/08
地域:
產業:
個案年度: 1990 -  1990

 


商品敘述:

Hewlett-Packard''s (HP) Vancouver Division faced a challenge in 1990. Although its new inkjet printers were selling well, inventory levels worldwide were rising as sales rose. In Europe, high product variety was making inventory levels especially high. HP considered several ways to address the inventory issue: air-freighting printers to Europe, developing more formalized inventory planning processes, or building a factory in Europe.


涵蓋領域:

Supply chain management;International business;Global strategy


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